Author Archives: William Lorentz
Redefine the “sign”
I am often amazed when I speak to people about signage at how many people think of a sign as a post in the ground with a sign face nailed to it. Sure, that’s a sign but there is so … Continue reading
Perfect Color Through Profiling
Accurate color in digital printing is something I’ve been passionate about for years. I’ve taught classes on it, trained numerous people in it and have done countless hours of testing and experimentation with printers of all types. Why? Because accurate … Continue reading
Buying Signage with Value
Everybody wants a good deal- and why not? We come across customers all the time who are cost-obsessed and focused on getting the lowest price for their signage or their vehicle wrap project. At Precision Signs & Imaging we are … Continue reading
Get Branded & Get Out There!
They’re popping up all over- small businesses who have a great product or service to offer backed by a tremendously talented and ambitious person or team. People living the American dream by setting out on their own in business to … Continue reading